My philosophy teacher once explained to us that beautiful pieces of art, impressive things, are heightened by their aura of mystery.
When you hear someone play The Flight of the Bumblebee you go "holy shit how can anyone even play that fast, how is this even possible."
If you watch a video of the person playing it, actually seeing their fingers run over the piano, it somewhat lessens the experience because you SEE how the beautiful thing is made.
Though I disagree, because I go holy shit when I see fingers moving that fast, I think there's a bit of this going on in the trend of women saying things like "oh I don't work out, running after the kids is enough for me !" and "I eat pizza all the time". Admitting that they go to the gym two or three times a week for about an hour, and try to eat a varied and healthy diet - normal things - would lessen the feat of looking hot. It's more impressive to pretend they just woke up like that, and that running after their kids shallow laugh is all the workout they need.
This seems to be mostly for women. For men it swings the opposite way. The more you see The Rock eat, the more impressed you are by how much he can eat and how good he looks. One wants to know the details of Christian Bale's diet from *The Machinist* to *Batman Begins*.
I think this is because historically, women tended to be valued for their looks whereas men tended to be valued for their hard work. That's still present nowadays (as are a lot of things).
There's a good deal of pressure put on women for they shouldn't eat whereas men eating way too much is seen as a feat of strength, a very manly act.
Of course I'm generalizing horribly here. There are plenty of very sensible women who talk openly and candidly about whatever they're doing. Here's Anne Hathaway taking no nonsense from an interviewer :
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